| Authors write. Authors FAQ are about marketing their books. Writing is a solitary pursuit but marketing is best done by groups. The Coalition of Independent Authors is here to help authors market their books. 1) Why a Coalition of Independent Authors? The publishing industry has undergone major changes in the last twenty-five years. Print on Demand and Self-published books do not carry the stigma of the Vanity Press books of yesteryear. The next major upheaval will be in marketing books. With POD and self-published books authors do not have a publisher marketing their books for them. The choices authors presently have are try to sell their books from their own website or have a corporate conglomerate sell their books. The drawbacks of these marketing strategies: A) Single author websites don't generate enough traffic. B) Companies want "Standard Commissions" for selling books. The Coalition does not sell books. The Coalition advertises your book and you sell it. The advantages: A) A site large enough to generate traffic of people looking for your genre of books B) No middleman costs. No "standard commission" a small yearly fee or even free advertising. |